Consumers Seek Unique Edibles with Perfect Packaging
Cannabis edibles have come a long way from traditional brownies and gummies. As the market grows, consumers are demanding more innovative, convenient, and precisely dosed options. For cannabis businesses, exploring unique edible formats presents an opportunity to stand out, attract new customers, and command premium pricing.
Forward-thinking cannabis manufacturers are introducing innovative delivery systems that not only draw in customers but also build loyalty and support brand differentiation. However, offering unique edibles requires more than creativity—specialized packaging plays a vital role in ensuring compliance, maintaining quality, and enhancing visual appeal.
Here’s a closer look at unique cannabis edibles, their benefits, and the packaging solutions needed to set them up for market success:
Cannabis Gum: Discreet and Fast-Acting
Cannabis gum is one of the most discreet ways to consume cannabis. With sublingual absorption through the mouth's mucous membranes, it offers rapid onset compared to edibles that require digestion. The familiar, socially acceptable format makes it ideal for professionals and those seeking privacy.
From a business standpoint, cannabis gum offers excellent shelf stability and profit margins. However, it requires specialized blister pack packaging to maintain freshness and comply with child-resistant regulations. AssurCard® Blister Packaging ensures freshness with creative, totally custom cavity designs in addition to offering ample branding opportunities. Each cavity is child-resistant so each piece of gum is perfectly protected.
Sublingual Strips: Precision Dosing Made Simple
Sublingual strips deliver cannabis compounds directly under the tongue, bypassing digestion for faster, more predictable effects. Consumers value their precision and ease of use, making them ideal for both medical patients seeking consistent relief and recreational users wanting reliable dosing. A product to consider given the increasing trend of microdosing.
Packaging for sublingual strips must protect the delicate format while preventing moisture exposure, which can compromise effectiveness. SecurSlide® with our specialized insert provides the perfect combination of product protection, compliance and ease of use. Not to mention our custom sleeves for display and extra branding pop.
Cannabis Mints: Professional Discretion
While not ‘new’, cannabis mints combine the precise dosing of edibles with the convenience and familiarity of breath fresheners, making them popular for workplace or social use. Manufacturing cannabis mints allows for consistent microdosing, with many consumers using them for subtle effects throughout the day.
AssurTin® packaging provides the perfect packaging solution. Our patented technology is easy to fill on the production line and easy for the consumer to use. Our unique child-resistant yet easy-to-use opening (and closing) lid protects the product yet is effortless to open with one hand. The accessibility of our AssurTin® is a consumer favorite and perfect for mints. In addition this packaging has multiple ways to bring your custom packaging to life with attractive branding.
Baked Goods & Chocolate Bites: Gourmet Experiences in Small Packages
Bite-sized baked goods elevate traditional edibles into portion-controlled, gourmet offerings. These small treats appeal to consumers who enjoy premium flavors and textures while maintaining precise dosing control.
Packaging for baked good bites must balance freshness preservation with visual appeal. Thanks to our ability to create custom cavities, our AssurCard® Blister packaging makes for perfect customized, ‘stand out’ packaging. We also offer AssurPro® Carton, AssurPouch®, AssurClam® that offers packaging perfectly suited for your ‘bite-sized’ product with ‘big branding’ good looks.
Advanced Packaging for Unique Cannabis
Innovative edibles and unique cannabis delivery systems require specialized packaging that goes beyond basic compliance. Packaging must preserve product integrity, meet regulatory standards, and communicate brand values. Generic solutions often fall short for unique formats, which require tailored designs to address specific needs.
Custom cavity blister packs, child-resistant tins, and airtight resealable boxes are critical to maintaining product quality and showcasing your brand. AssurPack’s customizable packaging solutions align with your brand vision while exceeding compliance standards, helping you stand out with unique cannabis delivery systems in a competitive market.
Complaint cannabis packaging is more than just a protective layer—it’s a key part of the consumer experience. Consumers increasingly associate unique, eye-catching, premium packaging with quality products, making it a powerful tool for differentiation.
Your Partner in Exclusive Cannabis Packaging
As you consider new product formats and delivery systems to increase sales and open new revenue for your cannabis business, AssurPack® is here to help ensure your packaging reflects your brand’s innovation while meeting regulatory requirements. We are committed to helping you craft tailored solutions that maximize shelf appeal, protect product integrity, and support your brand’s success.